What’s Your VR + Architecture Strategy?
Virtual Reality, once a curiosity for architectural use, has quickly become an indispensable tool for designing, constructing, developing, and finishing interiors of architectural projects all over the world.
Virtual Reality, once a curiosity for architectural use, has quickly become an indispensable tool for designing, constructing, developing, and finishing interiors of architectural projects all over the world.
Virtual reality, or VR, has experienced rapid growth within architecture, engineering and construction (AEC) industries over the past 3 years. What started as a curiosity has now become increasingly commonplace in architecture, real estate development, and construction.
Today we’re excited to introduce the Immerse Framework, a toolkit of building blocks for creating interactive and multi-user virtual environments. New users can quickly bring their projects to life with interactivity without writing a single line of code, while advanced users can easily extend Immerse with a limitless range of functionality. Immerse can save developers thousands of dollars and months of time they would otherwise spend building these same elements from scratch.
As we create virtual realities, we’re constantly pulling in or generating a wide variety of data types and use it to create representative 3D model assets. This data most often comes from software – from BIM data to engineering models to scratch-built assets from 3DS or Maya. Or, it can come from reality.
In our ongoing quest to achieve the highest realism and quality, we’re constantly learning new techniques, developing new tools and adopting the latest technologies.